Login Get Started
Flow Builder

Draw the conversation.Mtschat runs it.

A drag-and-drop canvas for Instagram DM automations. Connect messages, buttons, conditions, delays and tags — no code, no guesswork, and nothing goes live with a loose end.

Start building free Build your first funnel
Reel — “comment GUIDE”Published
TRIGGER Comment contains “GUIDE”, “GUIDES” MESSAGE Here’s your guide Public reply + DM Send me the link CONDITION Button tapped? Yes ↗ · No ↘ ACTION Send link + tag tag: guide-lead DELAY Wait 2 hours then gentle reminder ⚠ Reminder has no next step
The blocks

Five building blocks, endless flows

Every automation is built from the same small set of pieces. Learn them once and you can build anything from a welcome message to a full lead funnel.

Messages

The words you send — as a DM or as a public reply to a comment. Keep each one short and point to the next step.

Buttons

Give people a clear next step. Each button gets its own path — and a tap opens the 24-hour messaging window.

Conditions

Branch on what you know: has a tag, tapped a button, replied with a keyword. Send each person down the right path.

Delays

Pause between steps so follow-ups feel human, not instant — while staying inside the window Instagram allows.

Tagging actions

Label contacts as they move through a flow. Tags power segments, broadcasts and reporting later.

Start from a template

Comment-to-DM, story replies, welcome messages, lead capture and FAQ responders all open here, ready to edit.

Loose-end check

Nothing goes live half-finished

Before you publish, Mtschat walks every path in your flow. If a button leads nowhere or a condition has an unconnected output, it is flagged on the canvas so you can fix it first.

  • Unconnected outputs highlighted right where they are
  • Connect the loose end to a new or existing step, then publish
  • No one gets stuck waiting for a reply that never comes
2 loose ends found“No” branch of Button tapped? isn’t connected. Button See prices has no next step.
  • Trigger connected
  • All messages have content
  • Delays within the messaging window
Version history

Change things without fear

Every time you publish, Mtschat keeps the previous version. Try a new opening line or a different button; if it doesn’t work, restore an earlier version in a click.

  • Version 4 New button label Live
  • Version 3 Added 2-hour reminder Restore
  • Version 2 Second keyword “GUIDES” Restore
  • Version 1 First publish Restore
Sequences

Follow up at the right moment

Sequences are multi-step follow-ups that run on their own. Each step waits, checks, then sends — and only inside the messaging windows Instagram allows.

  1. Step 1 · NowDeliver the guideThe link they asked for, right after the button tap.
  2. Step 2 · +2 hoursQuick check-in“Did the guide open okay?” with two reply buttons.
  3. Step 3 · If they replyNext offerTheir reply keeps the conversation open for the next step.
  4. Step 4 · AlwaysTag and stopTag the outcome and end cleanly — no messages outside the window.

New to messaging windows? Read how Instagram’s 24-hour window works.

Build it once

Your first flow, live today

The Flow Builder is on every plan, including Free. Start from a template or a blank canvas.

Get started free See comment-to-DM